SMS Consent & Messaging Policy

When you book a service through a business running on LaunchKits and you provide your mobile number along with a checked consent box, you are agreeing to receive transactional SMS messages from that specific business. Those messages cover three categories: appointment confirmations and reminders, post-service review requests, and two-way customer service conversations you initiate. You can reply STOP at any time to opt out, and HELP for help. Message and data rates from your carrier may apply.

SMS messages sent through LaunchKits-powered businesses come from the business you booked with, not from LaunchKits itself. LaunchKits operates the software the business uses to send messages; the business owns the customer relationship, sets the message templates, and triggers each send. Your consent is per-business — opting in with one business does not enroll you with any other business that happens to run on LaunchKits.

Every LaunchKits-powered business that sends SMS does so under their own A2P 10DLC registration with The Campaign Registry, using their own Twilio account. The business is the registered sender; LaunchKits provides the software they use to compose and dispatch messages but is not a party to the carrier-side compliance relationship between the business and The Campaign Registry. For platform-level notifications (purchase confirmations, support escalations), LaunchKits uses email exclusively.

Appointment notifications. Confirmations sent immediately after you book, reminders sent typically 24 hours before your scheduled service, and status updates when the service is en route or completed. These are transactional — they relate directly to a service you scheduled.

Sample messages: "Hi Sarah, this is a reminder for your HVAC checkup with Hudson Heating tomorrow at 10am. Reply C to confirm or R to reschedule." / "Hudson Heating: Your technician James is on the way and should arrive at 9:55am."

Review requests.A single message sent 24-48 hours after a completed service, asking if you would leave a review on Google or directly on the business's testimonial page. Always with a STOP keyword to opt out of future review requests.

Sample message: "Hudson Heating: Thanks for choosing us! If you have 30 seconds, we'd love a review: hud.so/r/abc123. Reply STOP to opt out."

Customer service.Two-way SMS that you start. If you text the business's number with a question (scheduling change, service inquiry, quote request), the business responds via their LaunchKits dashboard. Your inbound message and consent to receive replies are recorded; STOP ends the conversation.

Opt-in happens at the moment you book a service or check out through a business running on LaunchKits. The booking form has an explicit SMS consent checkbox that is unchecked by default. The checkbox text reads, in substance: "I agree to receive SMS messages from [Business Name] about my appointment, including reminders and follow-up review requests. Message and data rates may apply. Reply STOP to opt out, HELP for help. View our SMS policy." You must check the box to receive SMS. If you do not check it, you can still book and receive email-based notifications.

Your opt-in is recorded with a timestamp, the IP address from which the form was submitted, and the specific business you opted in with. The record is stored in the business's database (table launchkits_comms_opt_ins) and retained for as long as the business operates, in line with their data retention policy.

Reply STOP to any SMS message from a LaunchKits-powered business to stop all future SMS from that business. Twilio processes the STOP keyword automatically; the business's LaunchKits installation also records the opt-out in launchkits_comms_opt_outs so no further sends are attempted at the application layer. Opt-out is per-business — if you have appointments with multiple LaunchKits-powered businesses, you opt out of each individually.

Reply HELPto any SMS to receive the business's contact information and a reminder of how to opt out. HELP and STOP are always free of charge.

To re-opt-in after STOP, contact the business directly (their phone number or email is on the booking confirmation) and ask to be re-enrolled. They can re-enable SMS on your record from their LaunchKits dashboard.

We do not send marketing or promotional SMS unless you explicitly opt into a separate marketing campaign. Even then, you can opt out independently of transactional notifications. We do not share your mobile number with third parties for marketing. We do not affiliate-market or chain-message.

Standard message and data rates from your carrier may apply. Message frequency varies based on your service activity — typically 1-3 messages per appointment cycle (confirmation + reminder + optional review request). Customer service messages are conversational and respond to your inbound activity.

All major US carriers (AT&T, Verizon, T-Mobile, US Cellular, and supported MVNOs) are supported. International SMS support depends on each business's configuration.

For questions about a specific business's SMS practices, contact that business directly using the phone number or email on your booking confirmation. For questions about the LaunchKits messaging infrastructure, the compliance brand, or to report abuse, email vinnycouey@gmail.com.